2020 has been a landmark year in terms of digital transformation, as many businesses were forced to go partially or fully online in a matter of weeks starting mid March. For those of you who are in the process of working on making your business more digital, we at Destination Digital wanted to give you a view on how we approach the building of a digital transformation strategy.

Why do I need to digitally transform?

Digital transformation is now a strategic question for every business, but that doesn’t preclude from starting by answering the question: Why? Why are we going more digital? Is it to increase sales? To foster better customer engagement? To reassure our investors? To reposition our brand? To attract younger talent? Answering this question helps d

I love the start of the new year, with its host of articles on trends and future-facing views – a time to step back, collect ourselves and take a big picture look at the year ahead. More specifically, in-stadium and event tech, the trend is moving towards more immersive and social experiences, in order to compete with the comfort and ease of simply watching the event at home from your couch. Here is my take on some of the key technology trends that will impact stadiums and event venues this year:

• 5G: ok, but when?

There has been major buzz around 5G mobile network technology over the past few months, with the first physical rollouts initiated by Verizon and AT&T in Q4 2018. The first 5G-compatible phones (iPhones and other smartphone